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Celebrities Are Biohacking Their Bodies Against Cellular Aging With This ‘Longevity Molecule

What unites tech biohacker Bryan Johnson, model Hailey Bieber, and actress Jennifer Aniston?

By Liz N., Health Editor

Published August 14, 2025 6:15 a.m. 

Aside from being ‘A-listers’ (in tech, wellness, and entertainment, respectively), they all plan on aging in reverse.

They’ve all been connected to NAD+, a molecule gaining buzz as a possible secret to cellular longevity.

It’s essential for sustaining life and enabling critical cellular processes.

— Dr. David Sinclair, Professor of Genetics, Harvard Medical School, as quoted in Boston Magazine (2019)

NAD+ is the closest we've gotten to a fountain of youth.

"

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What Is NAD+

NAD (short for nicotinamide adenine dinucleotide) is a molecule found in every living cell.

What NAD+ Does:

This decline reduces mitochondrial function and DNA repair, increasing age-related issues like cognitive, heart, and metabolic problems.

Research indicates NAD+ levels drop by over 50% during adulthood.

50%

NAD+ levels are reduced by at least

Until recently, NAD+ wasn’t easy to supplement directly. It’s unstable and poorly absorbed. But scientific breakthroughs in the last decade have introduced precursors to NAD+ that can effectively replenish NAD+ levels. 

By helping restore NAD+ levels, these precursors are thought to support healthy aging at the cellular level.

Why Haven’t You Heard About NAD+?

The most promising?

NR (Nicotinamide Riboside) has been shown in human studies to significantly increase NAD+ levels.

The Promising Research Behind NAD+ and Aging

In a 2019 human study published in Cell Reports, older adults who supplemented with nicotinamide riboside (a precursor to NAD⁺) experienced increased NAD⁺ levels in blood and muscle tissue.

In animal research, scientists at Washington University School of Medicine and others have shown that boosting NAD⁺ levels in aged mice can improve vascular function, energy metabolism, and cognitive performance.

Increasing NAD⁺ levels may improve vascular function, energy metabolism, and cognitive performance.

NAD+ is the active form of NAD

Supports energy production by facilitating the conversion of nutrients into usable cellular energy (ATP).

Enables DNA repair by acting as a substrate for enzymes like PARPs (poly ADP-ribose polymerases), which help fix damaged DNA.

Activates sirtuins, a family of enzymes linked to cellular stress resistance, metabolic regulation, and healthy aging.


Maintains mitochondrial function, which is vital for energy metabolism and overall cellular efficiency.

Is NAD+ the Future of Longevity?

While celebrity endorsements have brought NAD+ and NR into the spotlight, it's the mounting scientific evidence that's capturing the attention of ‘biohackers’ everywhere. Though we still need more comprehensive human studies to fully understand long-term effects, early research suggests these compounds could revolutionize how we approach cellular aging

Time will tell. But its potential to extend healthspan and improve quality of life makes it one of the most compelling longevity supplements available today.

Is NAD+ the fountain of youth?

- from boosting energy production to strengthening DNA repair mechanisms.

When we started researching NAD+ supplements ourselves.

After analyzing dozens of products, looking at ingredient purity, absorption rates, and value for money, we found some great options.

INGREDIENT PURITY

ABSORPTION RATE

VALUE FOR MONEY

*These statements have not been evaluated by the FDA Food & Drug Administration. These products are not intended to diagnose, treat, cure, or prevent any disease. 

Primal NAD+ 

by Primal Harvest

★★★★★

Based on 3739 Reviews of Primal Harvest

Supports healthy aging and cellular longevity

425 mg NR per serving (recommended dose)

425 mg Trans-Resveratrol

Top pick:

Tru Niagen

NAD+

by Life Extension

NiaCel 400

by Thorne

Nicotinamide Riboside

by Renue By Science

  • 415 mg NR per serving
  • 60-day returns policy
  • High dose of NR per serving 
  • Non-GMO
  • 300 mg NR per serving
  • With small dose of Trans-Resveratrol
  • 300 mg NR per serving
  • 1-capsule serving size

Citations:

McReynolds, M. R., Chellappa, K., & Baur, J. A. (2020). Age-related NAD+ decline.

Experimental Gerontology, 134, 110888. https://doi.org/10.1016/j.exger.2020.110888